The best time and day of the week to send your email campaign

February 12, 2011

I just watched a great webinar on hubspot.com about The Science of Email Marketing.  There were a lot of great tips there, and many of them surprised me.  These are some of the takeaways: Try sending emails on weekends. Send very early in the morning. 80% of users report reading email on mobile devices. Use [...]

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How to insert an image in WordPress for an rss to email newsletter

February 1, 2011

An easy way to publish an email newsletter is to use WordPress and Mailchimp. In a nutshell Mailchimp can pull the content from your blog post and send it via email as an e-newsletter (you can also post straight to facebook, but that will be the subject of a future post). Once you have a [...]

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